How Pokémon Go Will Change Mobile Advertising

From connecting the online world to the real one and creating the potential for custom content and programmatic video, here's what you should know about Niantic's hit.

The Best Ad Strategy for Pokemon Go Might Not Be What You Think

Ads In Pokemon Go Sure Are Obnoxious, And Now They're Going Worldwide

Does Pokémon Go Make You More Active?

7 Pokémon Go Spoofing Apps on iOS & Android

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Pokémon GO

Catch Pokémon with the Pokémon GO Plus + device, available now! - News - Nintendo Official Site

Pokémon Go' Is Finally Heading To The World's Largest Mobile Market

Pokémon GO Creator Niantic Launches AR Ads - VRScout

VIDEO ADS IN POKÉMON GO!! Will this be GOOD or BAD for the game?