rebrands Twitch Prime as Prime Gaming to broaden audience

has rebranded its Twitch Prime membership benefits program to Prime Gaming. The move is part of an attempt to broaden its appeal.

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Twitch Prime is now called Prime Gaming

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Why is rebranding Twitch Prime to Prime Gaming? - Quora

Is Rebranding Twitch Prime To Prime Gaming

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Why is rebranding Twitch Prime to Prime Gaming? - Quora